Augmented Reality sneakers are the real thing!

The AR hype is alive and kicking.

Japanese footwear giant Onitsuka Tiger has teamed up with fashion label Anrealage to produce what is quite possibly the first pair of augmented reality sneakers in the world.

The Anrealage Monte Z look like an ordinary pair of black and white sneakers, until you look at them through Anrealage’s AR app.

Open the app, scan it over the shoes like you would if you were taking a picture and the Anrealage logo virtually pops out, as music by Japanese band Sakanaction plays in the background.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s